000			01199cam a22002894a 4500
999			_c6905 _d6905
001			11982643
003			OSt
005			20170802102759.0
008			000421s2001 ohuab b 001 0 eng
010			_a 00032240
020			_a0324028113
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHF5415 _b.Z54 2001
082	0	0	_a658.8 Z44m _221
100	1		_aZikmund, William G.
245	1	0	_aMarketing : _bCrear y Mantener Clientes en un Mundo de Comercio _cWilliam G. Zikmund, Michael d'Amico.
250			_a7th ed.
260			_aCincinnati, Ohio : _bSouth-Western College Pub., _cc2001.
300			_axxxiii, 689 p. : _bcol. ill., col. maps ; _c29 cm.
504			_aIncludes bibliographical references (p. 660-669) and indexes.
650		0	_aMarketing.
700	1		_aD'Amico, Michael.
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1514/00032240-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1514/00032240-d.html
906			_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg
942			_2ddc _cBK